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Posts and post editor

Updated: September 16, 2026

The "Posts" section is a post editor for Telegram, WhatsApp, and your website. Here you can customize the appearance of auto-posted ads and write one-off posts, such as promotions, news, and articles.

Post editor
Post editor: tabs for “Auto-post templates,” “One-time post,” and “History”; dark canvas like in Telegram

Three tabs#

Auto-publishing templates#

A template is how the bot formats an ad post in a channel or group. There are ready-made presets: "Compact," "Showcase," and "Article Post." The template is assembled from the following blocks:

  • Heading, text, paragraph, quote, list, numbered list, separator, code block.
  • Characteristics are "Name - Value" strings; the value can be taken from the declaration variable. A string with an empty variable is not included in the post.
  • Product photos and "My Files" — photos, videos, audio, PDFs up to 50 MB, and 10 files. Media above or below the text.
  • Buttons are links below the post.
  • Payment – a payment button directly in Telegram: choose the product price or your own, or request quantity.
  • Bot's reaction to the post.

Variables: title, price, description, website name, and others. A template can be created for the entire site or for a specific category; a category template is more important than a general template. The "Test" button sends a sample to the selected channel.

One-time post#

A post you write yourself: a promotion, news, article.

  1. Create a post from blocks or choose a preset.
  2. Choose where to publish: Telegram channels, WhatsApp groups, website landing pages (home page feed). You can select multiple targets at once.
  3. For the landing page, set the post title and post category.
  4. Click Publish or Schedule for a date and time.

The draft is saved automatically and restored in the next session.

Story#

Published and scheduled posts. A post can be deleted from a channel. For landing pages, it can be deleted from the website.

Posts on the site#

In "Landing" mode, posts are displayed as a feed on the homepage, similar to Threads: a card with a photo, text, likes, and a "Share" button. Posts have a URL /blog/название. You can also write posts directly on the website using the "Write" button, which is visible to the administrator.

Sending a newsletter to bot subscribers#

Separate from posts, you can send a newsletter to everyone who has messaged your bot in private messages. Settings → Telegram and WhatsApp → "Broadcast to bot subscribers." See Telegram.

Questions and answers#

Do you need your own bot?#

For Telegram, yes, a bot from @BotFather added to your channel by the admin. It's configured once in "Auto-publishing" or in the "Custom bot and channel for posts" section. For WhatsApp, it's a connected phone number.

Is it possible to format a post like in Telegram—bold, links?#

Yes. The editor supports Telegram formatting: bold, italics, links, quotes, and code.

Where can I change the auto-post text of an ad?#

The "Auto-Publishing Templates" tab. Edit the blocks and save—new ads will be published using the new template.